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align=\"center\">\u003Cstrong>H&H Group reports double-digit growth in its nine-month operational update 2026 – with all business segments sustaining growth momentum and further strengthening the balance sheet during the period\u003C/strong>\u003C/p>\n\nMonday 26th October 2026. Leading global family nutrition company, Health and Happiness (H&H) International Holdings Limited (“H&H Group” HKSE: 1112), has today announced its operational update for the nine months ending 30 September 2026. The Group reported a 24.5% increase in revenue year-on-year (YoY) on a reported basis (24.4% on a like-for-like (LFL) basis) to RMB13,448.0 million, driven predominantly by growth across the Group’s Adult Nutrition and Care & Baby Nutrition and Care segments, and supported by growth in high margin nutritional supplements.[^1]\n\nMr Akash Bedi, Group CEO and CEO for North America, Middle East and India, says it’s been a successful period for the Group and he’s very encouraged by the growth across the Group’s Adult and Baby Nutrition and Care segments in particular – with investment in new strategic product launches and initiatives across core markets and selected expansion markets stepping up in the third quarter to drive ongoing growth.\n\n“The first nine months of 2026 have delivered strong results, reflecting the successful execution of our business priorities, with a special focus on strategic new product launches and tactful marketing initiatives – efforts that were accelerated in the third quarter. We’ve reaped the rewards of these efforts especially in our Adult and Baby Nutrition & Care (ANC & BNC) segments which each reported strong growth – 16.4% and 44.6% on a LFL basis, respectively. Our ANC segment delivered broad-based growth across our core markets of Chinese mainland and the ANZ domestic market, as well as in our expansion markets which continue to demonstrate impressive performances. Meanwhile, in our BNC segment we continued to tap into structural growth drivers to achieve significant growth in our infant milk formula (IMF) business in Chinese mainland (54.5%) which drove the overall growth of this segment. Notably, our market share in super-premium IMF in Chinese mainland reached a new all-time high of 22.3%[^2], up from 15.4%[^3] the previous year. For the Group’s Pet Nutrition and Care segment, growth slowed to a moderate 0.2% – this is despite sustained growth in high-margin pet supplements (8.1%),” says Mr Bedi.\n\n“Nutritional supplements remain a key part of our product offering, making up over half of our overall revenue (59.5%) and are crucial to the ongoing growth of the business. Within this category, vitamin, herbal and mineral supplement (VHMS) products, pet supplements, and paediatric probiotics and kids nutritional supplements, delivered 16.6%, 8.1% and 9.4% growth respectively on a LFL basis,” adds Mr Bedi.\n\nFurthermore, the Group continued to strengthen its balance sheet and in the first nine months of 2026 reduced gross debt by over RMB1.3 billion. As of 30 September 2026, RMB-denominated borrowings, together with RMB hedging, now provide coverage equivalent to 100% of total borrowings.\n\nThe Group performed well in Chinese mainland, its largest market, increasing revenue by 31.9% year-on-year. Swisse delivered robust growth, contributing to a 21.5% increase in the ANC segment, while IMF sales rose 54.5%, supporting growth in the BNC segment. The PNC segment declined by 36.3%.\n\nMr Bedi comments on the performance, “As our largest and most significant market, I’m very encouraged by our success in Chinese mainland during this period. For our ANC segment, we successfully tapped into new structural sources of demand through our mega-brand strategy as we focused on premiumising our product portfolio through both core and innovative products – building out a comprehensive product portfolio under our Swisse Plus and Little Swisse sub-brands. More specifically, categories including heart health, metabolism and joint health have performed very well. We have seen above-market growth across new retail channels such as Sam’s Club, which grew by 24.3%. Douyin continues to be a key source of growth with sales rising by 52.2% and Swisse retaining its No. 3 position in the market.[^4] With ongoing industry consolidation and increased competitive intensity, our sales in our core online cross-border e-commerce (CBEC) and normal trade channels grew by 21.4% and 21.9% respectively. The solid performances across this segment enabled us to maintain Swisse’s No. 1 position in the online vitamin, herbal and mineral supplement (“VHMS”) market.[^5]”\n\nMr Bedi continues, “I’m also impressed with our ongoing growth momentum in our BNC segment in Chinese mainland, driven by impressive IMF sales driven by strong volume growth, significantly outperforming the overall IMF market (which saw a 4.4% decline in retail scan sales[^6]). This is a clear reflection of our robust sell-through strategy which has been spearheaded by our flagship Pi Star Human Milk Oligosaccharide (“HMO”) series, disciplined channel execution, and the effective implementation of our strategic initiatives for new mother education and Stage 3 conversions. Furthermore, Biostime’s super-premium IMF achieved another significant milestone, with its market share reaching a new all-time high of 22.3%[^7] (in the twelve months ended 31 August 2026), thanks to structural trends including our enduring brand trust and targeted consumer engagement. Our early-stage IMF continued to see strong momentum, while providing a high-visibility pipeline and a solid foundation for Stage 3 IMF conversion. Finally, retail scan sales of Stage 1 and Stage 2 IMFs increased by 63.5% and 45.5%, respectively.[^8]”\n\nSales in the PNC segment declined by 36.3%, with our focus remaining on driving the growth of Solid Gold’s high-margin pet food and supplements, which contributed 46.8% of total PNC revenue in Chinese mainland.\n\nFor the Group’s North America market, revenue grew 9.3% on a LFL basis with sales of both Zesty Paws and Solid Gold remaining healthy – 8.8% and 7.3%, respectively.\n\n“During the first nine months of 2026, we continued to successfully tap into structural drivers including changing demographics, rising pet populations, and well-established pet nutrition premiumisation and pet humanisation trends,” notes Mr Bedi of the performance in North America. “We saw ongoing success with Zesty Paws across the e-commerce channels, alongside broad distribution through Walmart, PetSmart, Petco, Tractor Supply, and other retail accounts, as the brand solidified its position as one of the most recognised pet supplements brands in the US. Solid Gold sales remained healthy as we advanced our product portfolio premiumisation strategy and growth in the e-commerce channel.”\n\nThe revenue decline for the three months ended 30 September 2026 was primarily attributable to differences in the timing of key promotional events, including Amazon Prime Day, which took place in July 2025 but in June 2026, as well as new retail account launches and the expansion of existing retail accounts in the third quarter of 2025.\n\nIn Australia and New Zealand (ANZ), product innovation, tactful marketing campaigns and strengthening relationships with retailers drove domestic market growth in the ANC segment (11.1%), with Swisse maintaining its No. 1 position in vitamin and mineral supplements across the total market.[^9] Most notably, high impact innovations such as Swisse Magnesium Glycinate and popular formats like gummies, drove results, alongside disruptive marketing campaigns, such as the latest breakthrough women’s health ‘Hysteria’ campaign. This was in addition to solidifying partnerships with key retailers across pharmacy and grocery channels (especially independent pharmacy banners), online and in New Zealand. Overall, ANZ market revenue decreased by 4.3%. However, the third quarter of 2026 marked a return to growth, with revenue increasing by 4.5%, as the impact of the Group’s strategic choice to deprioritise the corporate daigou business became less significant as the associated base effects normalised.\n\nLastly, revenue from Other Territories increased by 19.2%, boosted by strong 40.0% growth across the Group’s nine Asian expansion markets due to portfolio expansion and ongoing distribution gains, particularly in Thailand, Middle East and India (MEI), Indonesia and Malaysia. Swisse is now the No. 2 brand in the overall supplements category in the modern trade channel in Thailand[^10], and retained its No. 1 position in liver health and men’s health in Singapore.[^11] In Italy, Swisse also retained its position as the No. 2 brand in the beauty VHMS market, thanks to its leadership in the hair, skin and nails category.[^12]\n\nLooking ahead to the end of the year and into 2027, the Group will continue to prioritise strategic product launches and targeted marketing initiatives to support growth momentum.\n\nMr Bedi concludes, “As we round out the year and look to 2027, we remain focused on driving growth and a healthy level of profitability through our high-margin, fast-growing nutritional supplements and IMF products. For Chinese mainland, we will continue investing in core and innovative categories, while expanding marketing investments for new product launches and brand-building initiatives to solidify Swisse’s leading marketing position to drive growth for the ANC segment in 2027. Alongside this, we will prioritise high-growth channels, such as Douyin and new retail channels, to expand consumer reach. For the BNC segment, we will prioritise investing in marketing campaigns focused on new mother education across e-commerce and baby-speciality channels, further strengthening the market position of our flagship Pi Star portfolio, led by its HMO series, while improving conversions from early-stage IMF to Stage 3 IMF products.”\n\nFor North America, the Group will remain focused on advancing Zesty Paws’ channel expansion and innovation pipeline into disruptive categories, while accelerating Solid Gold’s growth in high-margin categories and e-commerce channels. Meanwhile for ANZ and expansion markets, H&H will reinforce its growth momentum and market leadership through continued product innovation and channel expansion.\n\n## Revenue by product segment and geography (unaudited)\n\n_All financial data are unaudited and recorded in RMB million._\n\n| Revenue by product segment | Nine months 2026 | Nine months 2025 | Reported change | LFL change | Three months 2026 | Three months 2025 | Reported change | LFL change |\n|---|---:|---:|---:|---:|---:|---:|---:|---:|\n| Nutritional Supplements | 7,999.8 | 6,968.6 | 14.8% | 14.6% | 2,760.7 | 2,362.6 | 16.8% | 15.7% |\n| – VHMS Products | 6,147.9 | 5,213.7 | 17.9% | 16.6% | 2,192.8 | 1,795.4 | 22.1% | 21.5% |\n| – Pet supplements | 1,186.5 | 1,146.8 | 3.5% | 8.1% | 335.8 | 386.2 | -13.1% | -8.4% |\n| – Paediatric probiotic and nutritional supplements | 665.4 | 608.1 | 9.4% | 9.4% | 232.1 | 181.0 | 28.2% | 28.2% |\n| Infant Formulas | 4,915.0 | 3,202.8 | 53.5% | 53.5% | 1,822.0 | 1,231.8 | 47.9% | 47.9% |\n| Others | 533.2 | 633.9 | -15.9% | -14.7% | 169.4 | 191.6 | -11.6% | -8.8% |\n\n| Revenue by business segment | Nine months 2026 | Nine months 2025 | Reported change | LFL change | Three months 2026 | Three months 2025 | Reported change | LFL change |\n|---|---:|---:|---:|---:|---:|---:|---:|---:|\n| Adult nutrition and care products | 6,172.6 | 5,242.7 | 17.7% | 16.4% | 2,199.5 | 1,804.0 | 21.9% | 21.3% |\n| Baby nutrition and care products | 5,743.1 | 3,972.6 | 44.6% | 44.6% | 2,110.6 | 1,471.2 | 43.5% | 43.5% |\n| Pet nutrition and care products | 1,532.3 | 1,590.0 | -3.6% | 0.2% | 442.0 | 510.8 | -13.5% | -9.3% |\n\n| Revenue by geography | Nine months 2026 | Nine months 2025 | Reported change | LFL change | Three months 2026 | Three months 2025 | Reported change | LFL change |\n|---|---:|---:|---:|---:|---:|---:|---:|---:|\n| Chinese mainland | 10,115.3 | 7,671.5 | 31.9% | 31.9% | 3,652.9 | 2,735.5 | 33.5% | 33.5% |\n| North America | 1,353.9 | 1,292.9 | 4.7% | 9.3% | 397.3 | 430.8 | -7.8% | -3.0% |\n| ANZ | 1,197.4 | 1,200.2 | -0.2% | -4.3% | 425.7 | 399.5 | 6.6% | 4.5% |\n| Other Territories | 781.4 | 640.7 | 22.0% | 19.2% | 276.2 | 220.2 | 25.4% | 24.0% |\n| **Group Total** | **13,448.0** | **10,805.3** | **24.5%** | **24.4%** | **4,752.1** | **3,786.0** | **25.5%** | **25.8%** |\n\n---\n\n[^1]: For illustrative purpose, the exchange rates of AUD1 = RMB4.8079 and USD1 = RMB6.8535, and AUD1 = RMB4.6110 and USD1 = RMB7.1642 have been used for the preparation of the unaudited consolidated revenue of the Company for the nine months and for the three months ended 30 September 2026 and comparative figures for the same periods ended 30 September 2025, respectively.\n\n[^2]: According to research statistics by Nielsen, an independent research company, market share data for the past twelve months ended 31 August 2026.\n\n[^3]: According to research statistics by Nielsen, an independent research company, market share data for the past twelve months ended 31 August 2025.\n\n[^4]: According to research statistics by Feigua, an independent data provider, market share data for the past twelve months ended 31 August 2026.\n\n[^5]: According to research statistics by Feigua, an independent data provider, market share data for the past twelve months ended 31 August 2026.\n\n[^6]: According to research statistics by Nielsen, an independent research company, market share data for the past twelve months ended 31 August 2026.\n\n[^7]: According to research statistics by Nielsen, an independent research company, market share data for the past twelve months ended 31 August 2026.\n\n[^8]: According to research statistics by Nielsen, an independent research company, market share data for the past twelve months ended 31 August 2026.\n\n[^9]: According to research statistics by IQVIA, an independent research company, market share data for the past twelve months ended 30 September 2026.\n\n[^10]: According to research statistics by Nielsen, an independent research company, market share data for the past nine months ended 30 September 2026.\n\n[^11]: According to research statistics by Nielsen, an independent research company, market share data for the past twelve months ended 30 September 2026.\n\n[^12]: According to research statistics by IQVIA, an independent research company, market share data for the past twelve months ended 30 September 2026.\n\n---\n\n\u003Cp align=\"center\">\u003Cstrong>-ENDS-\u003C/strong>\u003C/p>\n\nFor media inquiries, contact:\n\n**H&H Group**\n\nAnnabel Vinten\n\n+44 7514535600\n\n[annabel.vinten@hh.global](mailto:annabel.vinten@hh.global)\n\n**Think Alliance Group**\n\nMatthew Schultz\n\n+852 3481 1161\n\n[matt.schultz@think-alliance.com](mailto:matt.schultz@think-alliance.com)","content.blog-text",1793010221566]